.seo-concept-page { background: var(--ink-deep); }
.seo-concept-page h1, .seo-concept-page h2, .seo-concept-page h3 { font-weight: 850; letter-spacing: -.065em; }
.seo-concept-page h2 { margin-bottom: 0; font-size: clamp(48px, 5.6vw, 84px); line-height: 1; }
.seo-concept-page h3 { margin-bottom: 0; }
.seo-section { padding-block: clamp(88px, 10vw, 155px); }
.seo-eyebrow { margin-bottom: 26px; color: var(--lime); font-size: 11px; font-weight: 800; letter-spacing: .16em; line-height: 1.4; text-transform: uppercase; }

.seo-hero { position: relative; overflow: hidden; background: var(--ink-deep); }
.seo-hero::before { position: absolute; inset: 0 auto 0 0; width: 5px; background: var(--lime); content: ""; }
.seo-hero-grid { min-height: min(790px, calc(100dvh - 120px)); display: grid; grid-template-columns: minmax(0, 1.05fr) minmax(0, .95fr); align-items: center; gap: clamp(36px, 5vw, 90px); padding-block: 65px 55px; }
.seo-hero-copy { position: relative; z-index: 2; animation: rise-in .75s ease both; }
.seo-hero h1 { max-width: 850px; margin: 0 0 32px; font-size: clamp(60px, 5.7vw, 94px); line-height: .95; }
.seo-hero h1 span { display: block; color: var(--lime); }
.seo-lead { max-width: 590px; margin-bottom: 33px; color: #d2dad7; font-size: clamp(19px, 1.7vw, 24px); line-height: 1.46; }
.seo-actions { display: flex; align-items: center; flex-wrap: wrap; gap: 25px; }
.seo-hero-art { position: relative; min-height: 580px; transform: rotate(1.4deg); }
.seo-art-surface { position: absolute; inset: 0; border: 2px solid var(--lime); border-right-color: transparent; border-bottom-color: transparent; border-radius: 110px 7px 7px 7px; background: linear-gradient(136deg, var(--lime) 0 25%, #304148 25% 100%); }
.seo-plan { position: absolute; inset: 15% -4% 11% -5%; display: flex; flex-direction: column; padding: clamp(23px, 3vw, 44px); border: 1px solid rgba(221,235,98,.32); border-radius: 7px; color: var(--cream); background: #17262d; box-shadow: 0 28px 55px rgba(0,0,0,.3); transform: rotate(-2.4deg); }
.seo-plan-top { display: flex; justify-content: space-between; gap: 15px; padding-bottom: 16px; border-bottom: 1px solid rgba(244,241,233,.27); color: #becac4; font-size: 10px; font-weight: 800; letter-spacing: .11em; line-height: 1.3; text-transform: uppercase; }
.seo-plan-title { margin-block: auto; padding-block: 25px; }
.seo-plan-title small { display: block; margin-bottom: 16px; color: var(--lime); font-size: 10px; font-weight: 800; letter-spacing: .15em; text-transform: uppercase; }
.seo-plan-title strong { display: block; font-size: clamp(31px, 3.5vw, 53px); font-weight: 850; letter-spacing: -.07em; line-height: 1.05; }
.seo-plan-list { margin: 0; padding: 0; list-style: none; }
.seo-plan-list li { display: grid; grid-template-columns: 28px 1fr; align-items: center; gap: 14px; padding: 15px 0; border-top: 1px solid rgba(244,241,233,.22); }
.seo-plan-list li span { color: var(--lime); font-size: 11px; font-weight: 800; }
.seo-plan-list li strong { font-size: clamp(12px, 1.15vw, 16px); font-weight: 750; line-height: 1.2; }
.seo-plan-foot { display: flex; flex-wrap: wrap; gap: 10px 21px; padding-top: 17px; border-top: 1px solid rgba(244,241,233,.22); color: #aab7b2; font-size: 9px; font-weight: 750; letter-spacing: .12em; text-transform: uppercase; }
.seo-hero-foot { display: flex; justify-content: space-between; flex-wrap: wrap; gap: 15px 28px; padding-bottom: 28px; color: #aab8b6; font-size: 11px; font-weight: 750; letter-spacing: .1em; text-transform: uppercase; }

.seo-statement { color: var(--ink-deep); background: var(--cream); }
.seo-statement-grid { display: grid; grid-template-columns: minmax(150px, .28fr) minmax(0, 1fr); gap: clamp(45px, 7vw, 115px); }
.seo-statement .seo-eyebrow, .seo-approach .seo-eyebrow, .seo-questions .seo-eyebrow { color: #66711c; }
.seo-statement h2 { max-width: 1000px; margin-bottom: 34px; }
.seo-statement p:not(.seo-eyebrow) { max-width: 850px; margin-bottom: 0; color: #39474b; font-size: clamp(20px, 1.85vw, 26px); line-height: 1.5; }

.seo-services { background: var(--ink-deep); }
.seo-services-grid { display: grid; grid-template-columns: minmax(0, .84fr) minmax(0, 1.16fr); gap: clamp(55px, 8vw, 140px); }
.seo-services-intro { align-self: start; position: sticky; top: 40px; }
.seo-services-intro h2 { max-width: 600px; margin-bottom: 27px; }
.seo-services-intro > p:last-child { max-width: 510px; color: #b4c0be; font-size: 19px; line-height: 1.5; }
.seo-service-list { border-top: 1px solid var(--line); }
.seo-service-list article { display: grid; grid-template-columns: 43px 1fr; gap: 15px; padding: 30px 0 34px; border-bottom: 1px solid var(--line); }
.seo-service-list article > span { padding-top: 8px; color: var(--lime); font-size: 12px; font-weight: 800; }
.seo-service-list h3 { margin-bottom: 12px; font-size: clamp(28px, 2.65vw, 41px); line-height: 1.05; }
.seo-service-list p { max-width: 590px; margin-bottom: 0; color: #adbbba; font-size: 16px; line-height: 1.52; }
.seo-service-footer { display: flex; align-items: center; justify-content: space-between; flex-wrap: wrap; gap: 15px 30px; margin-top: clamp(65px, 8vw, 105px); padding: 27px 0; border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); font-size: 17px; font-weight: 800; }
.seo-service-footer span { color: #b8c5c1; }
.seo-service-footer a { display: inline-flex; align-items: center; color: var(--lime); }

.seo-approach { color: var(--ink-deep); background: var(--cream); }
.seo-section-heading { display: flex; justify-content: space-between; align-items: end; gap: 55px; margin-bottom: clamp(55px, 7vw, 100px); }
.seo-section-heading .seo-eyebrow { flex: 0 0 165px; }
.seo-section-heading h2 { max-width: 900px; }
.seo-steps { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); margin: 0; padding: 0; list-style: none; }
.seo-steps li { min-height: 300px; display: flex; flex-direction: column; padding: 26px clamp(17px, 2vw, 34px) 18px; border-top: 2px solid var(--ink-deep); border-left: 1px solid #bac2bd; }
.seo-steps li:first-child { padding-left: 0; border-left: 0; }
.seo-steps li > span { margin-bottom: auto; color: #66711c; font-size: 13px; font-weight: 800; }
.seo-steps h3 { max-width: 280px; margin-bottom: 16px; font-size: clamp(28px, 2.5vw, 38px); line-height: 1.05; }
.seo-steps p { max-width: 300px; margin-bottom: 0; color: #435154; font-size: 15px; line-height: 1.5; }

.seo-about { background: var(--ink); }
.seo-about-grid { display: grid; grid-template-columns: minmax(0, .52fr) minmax(0, 1.48fr); align-items: center; gap: clamp(55px, 9vw, 150px); }
.seo-about-photo { width: min(100%, 280px); margin: 0; }
.seo-about-photo > div { aspect-ratio: 1; overflow: hidden; border-radius: 50%; background: #23333b; }
.seo-about-photo img { width: 100%; height: 100%; max-width: none; object-fit: cover; object-position: center; }
.seo-about-photo figcaption { display: flex; justify-content: space-between; gap: 12px; margin-top: 20px; color: var(--cream); font-size: 12px; font-weight: 800; }
.seo-about-photo figcaption span { color: var(--lime); }
.seo-about-copy h2 { max-width: 900px; margin-bottom: 28px; }
.seo-about-copy > p:not(.seo-eyebrow) { max-width: 730px; margin-bottom: 28px; color: #c3ceca; font-size: clamp(19px, 1.7vw, 24px); line-height: 1.5; }
.seo-about-links { display: flex; flex-wrap: wrap; gap: 20px 34px; }
.seo-underlined-link { display: inline-flex; align-items: center; padding-bottom: 6px; border-bottom: 1px solid currentColor; font-size: 14px; font-weight: 800; }
.seo-underlined-link:hover { color: var(--lime); }
.seo-tool-line { display: flex; align-items: start; gap: 45px; margin-top: clamp(70px, 9vw, 125px); padding-top: 24px; border-top: 1px solid var(--line); }
.seo-tool-line > span { flex: 0 0 150px; color: var(--lime); font-size: 11px; font-weight: 800; letter-spacing: .14em; text-transform: uppercase; }
.seo-tool-line ul { display: flex; flex-wrap: wrap; gap: 12px 32px; margin: 0; padding: 0; list-style: none; color: #c9d3cc; font-size: 16px; font-weight: 750; }

.seo-questions { color: var(--ink-deep); background: var(--cream); }
.seo-questions-grid { display: grid; grid-template-columns: minmax(0, .8fr) minmax(0, 1.2fr); gap: clamp(50px, 7vw, 115px); }
.seo-faq-list { border-top: 1px solid #9ca9a2; }
.seo-faq-list details { border-bottom: 1px solid #9ca9a2; }
.seo-faq-list summary { display: flex; justify-content: space-between; align-items: center; gap: 20px; padding: 25px 0; font-size: clamp(19px, 1.7vw, 25px); font-weight: 800; letter-spacing: -.035em; cursor: pointer; list-style: none; }
.seo-faq-list summary::-webkit-details-marker { display: none; }
.seo-faq-list summary span { color: #65721b; font-size: 28px; font-weight: 400; transition: transform .2s ease; }
.seo-faq-list details[open] summary span { transform: rotate(45deg); }
.seo-faq-list details p { max-width: 650px; margin: 0 42px 25px 0; color: #435154; font-size: 16px; line-height: 1.55; }
.seo-faq-list details a { text-decoration: underline; text-underline-offset: 3px; }

.seo-close { text-align: center; background: var(--ink-deep); }
.seo-close .shell { display: flex; flex-direction: column; align-items: center; }
.seo-close h2 { max-width: 1050px; margin-bottom: 26px; font-size: clamp(58px, 7.2vw, 108px); }
.seo-close p:not(.seo-eyebrow) { max-width: 690px; margin-bottom: 34px; color: #b7c3c0; font-size: 19px; line-height: 1.5; }

@media (max-width: 1100px) {
  .seo-hero h1 { font-size: clamp(55px, 5.5vw, 75px); }
  .seo-hero-art { min-height: 510px; }
}

@media (max-width: 900px) {
  .seo-hero-grid { min-height: 0; grid-template-columns: 1fr; gap: 66px; padding-top: 85px; }
  .seo-hero-copy { max-width: 780px; }
  .seo-hero h1 { font-size: clamp(63px, 8vw, 86px); }
  .seo-hero-art { width: min(100%, 670px); min-height: 550px; justify-self: end; }
  .seo-services-grid, .seo-questions-grid { grid-template-columns: 1fr; gap: 50px; }
  .seo-services-intro { position: static; }
  .seo-steps { grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 30px; }
  .seo-steps li:nth-child(3) { padding-left: 0; border-left: 0; }
}

@media (max-width: 700px) {
  .seo-hero::before { width: 3px; }
  .seo-section { padding-block: 78px; }
  .seo-eyebrow { margin-bottom: 20px; font-size: 10px; }
  .seo-hero-grid { gap: 55px; padding-block: 70px 52px; }
  .seo-hero h1 { margin-bottom: 26px; font-size: clamp(47px, 10vw, 66px); }
  .seo-lead { font-size: 18px; }
  .seo-actions { align-items: start; gap: 18px 25px; }
  .seo-hero-art { width: calc(100% - 10px); min-height: 490px; }
  .seo-art-surface { border-radius: 75px 7px 7px 7px; }
  .seo-plan { inset: 13% -2% 8% -3%; padding: 22px; }
  .seo-plan-title strong { font-size: clamp(29px, 8vw, 42px); }
  .seo-plan-list li { padding-block: 10px; }
  .seo-plan-list li strong { font-size: 12px; }
  .seo-plan-foot { font-size: 8px; }
  .seo-hero-foot { justify-content: start; font-size: 9px; }
  .seo-concept-page h2 { font-size: clamp(44px, 10vw, 64px); }
  .seo-statement-grid { grid-template-columns: 1fr; gap: 20px; }
  .seo-statement h2 { margin-bottom: 25px; }
  .seo-statement p:not(.seo-eyebrow) { font-size: 18px; }
  .seo-services-intro > p:last-child { font-size: 17px; }
  .seo-service-list article { grid-template-columns: 34px 1fr; gap: 10px; padding-block: 26px; }
  .seo-service-list h3 { font-size: 29px; }
  .seo-service-list p { font-size: 16px; }
  .seo-service-footer { font-size: 15px; }
  .seo-section-heading { display: block; margin-bottom: 48px; }
  .seo-steps { grid-template-columns: 1fr; gap: 0; }
  .seo-steps li, .seo-steps li:nth-child(3) { min-height: 0; display: grid; grid-template-columns: 35px 1fr; gap: 9px 15px; padding: 24px 0; border-top: 1px solid #9ca9a2; border-left: 0; }
  .seo-steps li:last-child { border-bottom: 1px solid #9ca9a2; }
  .seo-steps li > span { grid-row: 1 / 3; margin: 5px 0 0; }
  .seo-steps h3 { margin: 0; font-size: 29px; }
  .seo-steps p { grid-column: 2; max-width: 500px; }
  .seo-about-grid { grid-template-columns: 1fr; gap: 42px; }
  .seo-about-photo { width: 200px; }
  .seo-about-photo figcaption { flex-direction: column; gap: 4px; }
  .seo-about-copy > p:not(.seo-eyebrow) { font-size: 19px; }
  .seo-tool-line { display: block; }
  .seo-tool-line > span { display: block; margin-bottom: 20px; }
  .seo-tool-line ul { gap: 12px 20px; font-size: 14px; }
  .seo-questions-grid { gap: 30px; }
  .seo-faq-list summary { font-size: 19px; }
  .seo-close h2 { font-size: clamp(53px, 11vw, 76px); }
  .seo-close p:not(.seo-eyebrow) { font-size: 17px; }
}

@media (max-width: 390px) {
  .seo-hero h1 { font-size: 47px; }
  .seo-actions { flex-direction: column; }
  .seo-hero-art { min-height: 490px; }
  .seo-plan { padding: 17px; }
  .seo-plan-top { font-size: 8px; }
  .seo-plan-title strong { font-size: 29px; }
}