Default position
Google Analytics and Meta Pixel are not loaded until analytics cookies are allowed through the cookie banner or preference control.
Cookie Policy
Yorkshire Digital uses essential preference storage and, if you allow it, analytics and marketing tracking to understand which pages are useful and improve advertising.
Summary
Google Analytics and Meta Pixel are not loaded until analytics cookies are allowed through the cookie banner or preference control.
You can decline analytics cookies and still use the website. You can change your choice using the Cookie preferences link in the footer.
The site stores your allow/decline choice so the banner does not keep reappearing on every page.
Cookies and similar storage
| Technology | Purpose | When used |
|---|---|---|
| yd_analytics_consent | Stores whether you allowed or declined analytics cookies. | Set when you make a cookie choice. |
| Browser local/session storage | Helps remember the same cookie choice across internal navigation and stops the banner reappearing unnecessarily. | Set when you make a cookie choice. |
| Google Analytics | Shows which pages are visited, how people move around the website and whether marketing activity is useful. | Only after analytics consent is allowed. |
| Meta Pixel | Helps measure and improve Facebook/Instagram advertising performance. | Only after analytics consent is allowed. |
Analytics data
If you allow analytics cookies, analytics providers may collect information such as pages visited, approximate location, device/browser information, referral source, clicks and advertising performance. Yorkshire Digital uses this to understand which pages and adverts are working.
No analytics consent?
Questions
No. Some storage is used to remember choices or keep a website working. The important thing is that non-essential analytics and marketing tracking is explained and controlled.
Yes. Use the Cookie preferences link in the footer to allow or decline analytics cookies again.
Declining stops this site from loading the analytics and Meta Pixel scripts. You can also clear cookies directly in your browser if you want to remove existing browser-stored data.