Custom tools and web development

Build the feature your business needs.

Product design tools, quoting tools, portals and specialist website features. I build custom solutions when an existing tool cannot handle the job properly.

The custom Memorials of Elegance online memorial designer built by Yorkshire Digital
Memorials of EleganceA working online designer that helps families explore their options.

Start with the task someone needs to complete.

A customer might need to personalise a product, compare options or provide detailed information before requesting a quote.

Your team might need a better way to manage structured content or move information between systems.

I work out the steps involved, then propose the smallest useful version.

A working example:
Memorials of Elegance.

I built the website, searchable catalogue, content editor and online memorial designer.

The Memorials of Elegance online designer showing a memorial and its design options

An interactive memorial designer

Help customers explain what they have in mind.

Families can explore shapes, stone and inscriptions, then share a starting design with the masons. The tool supports that conversation by helping customers explain what they have in mind.

Try the memorial designer
The searchable memorial catalogue on the Memorials of Elegance website

A connected website and content editor

The website and catalogue around it.

The public website brings the catalogue, guidance and enquiry routes together. A content editor supports the information the business needs to maintain.

Visit live site

Agree the detail before development.

We define who will use the feature, what information it needs and what should happen at each step.

The proposal sets out the screens, integrations, responsibilities and cost. Support after launch is agreed alongside the build.

  • Define the first version.

    Agree the tasks it must support and the information needed to complete them.

  • Review how it will work.

    Work through the screens, decisions and connections before committing to the full build.

  • Plan for life after launch.

    Set out who manages the content, how the feature is maintained and what support is included.

Does it need a custom build?

The answer starts with the job, the existing tools and the benefit of doing it differently.

Can you add a custom feature to an existing website?

Potentially. I’ll review the platform and requirements before recommending an approach.

What if an existing tool already does the job?

I’ll assess that first. Custom development needs a clear benefit to justify its build and ongoing maintenance.

Show me the job you need it to do.

Send an example, a rough sketch or an explanation of the current process. I’ll help you define a practical first version.

Discuss a custom project